Self Financial, Inc.
Other Technology · Austin, Texas
Self Financial, Inc. is a other technology company based in Austin, Texas, incorporated in 2015. It has reported $126.1 million raised across 7 Form D filings with the SEC, most recently in 2021.
| Date | Round | Amount | Raised to date | Lead investor | Source |
|---|---|---|---|---|---|
| 2021-09-16 | — | $50.0M | $126.1M | SEC Form D | |
| 2021-01-29 | — | $40.0M | $76.1M | SEC Form D | |
| 2020-02-19 | — | $20.0M | $36.1M | SEC Form D | |
| 2018-11-15 | — | $9.7M | $16.1M | SEC Form D | |
| 2018-08-08 | — | $930K | $6.4M | SEC Form D | |
| 2017-07-18 | — | $3.4M | $5.5M | SEC Form D | |
| 2015-07-21 | — | $2.0M | $2.0M | SEC Form D |
SEC rows are Form D filings, where the amount is what was actually sold and amendments update a round rather than adding one. Press rows are split between company-issued releases or wires and editorial or third-party coverage. The total is therefore a floor: a round nobody reported is a round we cannot see. A buyout or control change appears in the timeline but is never added to the total: that money goes to shareholders, not into the company.
Form D is the notice a company files with the SEC when it sells securities without registering them. It reports the amount sold, not a valuation. Figures here are what the filing says. Where a filing is silent, the field is left blank rather than estimated. “Total raised” adds press-reported rounds that never appear in a filing, so it is a floor rather than an audited sum: press amounts are the figures the company announced, and a round nobody reported is a round we cannot see.